What is RPC in Google Analytics?

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What is RPC in Google Analytics?

RH-Calvin Offline

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05-04-2020, 08:24 PM

RPC is Revenue per click. This is the average revenue (from ecommerce sales and/or goal value) you received for each click on one of the search ads.

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RE: What is RPC in Google Analytics? - by RH-Calvin - 05-04-2020, 08:24 PM

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