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I know that Pay Per Click or PPC is the most common form of paid SEM, wherein you only pay for the ad when someone actually clicks on it. What other forms of paid SEM would you suggest that we use to mix with PPC?
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I suggest to consult an expert like digital marketing firms or SEM freelance consultants. They will help you analyze the needs of your website/business in terms of marketing and be able to help you in increasing your website popularity, target customers and revenue.
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